After our 2020 plans for a national tour of Esther Johnson’s Asunder were put on hold due to the pandemic, we turned our attention to supporting online screenings of this award-winning archive documentary. Now, thanks to a new collaboration with YourScreen, the film is now set to reach a much wider audience throughout March and April 2021. Written and produced by respected music writer and film producer Bob Stanley, Asunder tells the story of the region’s involvement in the ‘Great War’ through personal experiences.
We’re delighted to be working with Sunderland Culture and YourScreen, a multi-screen virtual cinema created in partnership with local, independent exhibitors to stream films into homes across the UK, on this Asunder legacy project. With the help of both organisations, Asunder will be broadcast via the YourScreen website for a two-month run. Viewers across the UK will be able to watch Asunder at https://watch.yourscreen.net/ from Monday March 1 to Friday April 30 for £7.99, or at a discounted rate of £5.99 when booked through one of YourScreen’s partner cinemas around the country who share in a percentage of ticket sales. A list of participating cinemas will be updated at https://yourscreen.net and asunder1916.uk. Audiences are encouraged to check with their local independent or community cinema to see if they are signed up to YourScreen, and if they haven’t already done so, they can sign up as a partner venue by contacting firstname.lastname@example.org to get set up.
About Sunderland Culture
Sunderland Culture was set up in 2016 to bring together the cultural programmes of Sunderland City Council, University of Sunderland and Music, Arts and Culture (MAC) Trust into a single, independent, resilient delivery model and realise the ambition of a city brimming with creative potential. Sunderland Culture works in National Glass Centre and Northern Gallery for Contemporary Art, Sunderland Museum & Winter Gardens, Arts Centre Washington, The Fire Station and delivers programmes of cultural engagement and events across the whole city. It works across the city to ensure the power of great art, culture and creativity is harnessed for the benefit of Sunderland, its residents and visitors. Sunderland Culture’s mission is to improve life for everyone in Sunderland through culture.
The idea for YourScreen grew out of Cheltenham International Film Festival 2020, one of the first film festivals in the UK to stream its programme online. A positive audience response led the founders Leslie Montgomery Sheldon, Chris Baker and Patrick Bliss to consult with independent film exhibitors and community cinemas to define YourScreen’s virtual cinema offer. Following YourScreen’s launch in October 2020, film exhibitors, community cinemas, specialist festivals – all seeking a host platform for their programmes, closed by the pandemic – became YourScreen partners or affiliates. Films on YourScreen are new and/or unavailable on any other digital platform in the UK. There are up to 10 films in each season’s programme which changes every two months – partner exhibitors can choose as many films as they wish to promote to their audiences. Box office revenue is shared with independent exhibitors, who benefit from having access to an extra screen with no added costs on which to offer films during this time of lockdown.
Find out how to watch or screen Asunder at watch.yourscreen.net/film/asunder from Monday 1st March.